The last few wacky years since what I call the “panini/pananarama” has caused many of us to pivot and try new approaches in our businesses. One approach that has been a secret weapon in my business and is the fastest way to grow an engaged audience that converts is LIVE VIDEO!! I was invited as a […]
How To Choose Between Creating a Course vs Membership
Oh sweet friend, this topic is one of my personal favorites to share with my students who I get to coach inside my program, Lights Camera Branding as well as shout it from the rooftops aka my Weekly Facebook Live Show. That’s because NO ONE talks about this… the REAL DEAL pros and cons. So […]
From Hiding to THRIVING in Front of the Camera with Live Video
Have you been stalling or hemming and hawing about getting out there and doing live videos? Has the big ol’ F word (FEAR…not the other one 😉) been holding you back? Fear is not just holding you back from becoming who you are supposed to be but it’s holding back other people who […]
How To Apply False Eye Lashes To Get Camera Ready Fast and Easy!
The feedback I got from last week’s Blog and Live Video were overwhelmingly awesome and there was one common theme! Y’all asked for it and I’m always here to deliver! After several years, I’m finally doing a tutorial on how to apply false eye lashes without gluing your eyes shut! And that got me thinking… […]
8 Ways to Create an Effective Personal Branding & Social Media Marketing Strategy for Your Online Business
It’s no secret that the online world is constantly changing and evolving making it feel impossible to keep up with all of the new developments. Luckily, I’m obsessed with all things personal branding and social media marketing, so I strive to stay on top of everything happening in the online space so I can continue […]
3 Reasons Why Having a Live Video Marketing Strategy is More Vital Than Ever Before
Which platform do we go live on? How do we know where to go live on Facebook when there’s Groups, Personal Pages, Business Pages, oh my! If you’ve ever felt utterly overwhelmed like your head is spinning from trying to be everywhere (by the way you do NOT, should NOT do that in the beginning […]
The #1 Thing You Need to Show Up on Live Video and the Success Mindset Shift to Make That Happen
We’re going to stop beating around the bush and talk about the big ole “F” word. It’s the most toxic word for any soul-driven, heart-centered entrepreneur from leveling up their brand, being seen and heard… It’s FEAR! Fear is the F-word that holds entrepreneurs back despite their inner stirring, an unexplainable calling, and dreams to […]
The Five Must-Do Steps Before You Go Live That So Many Forget
You’re just about to hit that GO LIVE button to have a conversation with a topic you prepared that you know will make a needed impact with your audience. Your heart is beating faster, your palms are sweaty, the butterflies are throwing a rave in your belly. You tap the button and the countdown begins, […]
How I’ve Been Refocusing, Recommitting, and Realigning With My Calling in 2021 – And How You Can Too!
After nearly a full year in the making, it’s FINALLY time and I can’t wait to share the juicy details with you! Despite the most challenging year that we collectively faced together, I can feel it in my bones that things are changing for the better. It’s refueling me and I want to share […]
How I Transitioned From Offline to Online & Built My Personal Brand Business
I see this quote floating around social media a lot, “Burn the boats”! While it’s a nice idea to go “ALL IN” when it comes to being an entrepreneur, betting on yourself (which I’m 100% all for), and going after your dreams, I think burning the boats is not only unrealistic, it’s DANGEROUS! That’s why […]