Coach Glitter aka Tiffany Lee Bymaster

Coach Glitter aka Tiffany Lee Bymaster

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What’s Up With All the Buzz About the New Clubhouse Social Media Platform?

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What’s up with all the buzz that’s been snowballing every single day about this new social media platform? Yep, that one! I’m talking about Clubhouse … which I keep calling TREEHouse, ha!

I’ve been on it way too much and learning, absorbing, and LOVING it so much! I am NO EXPERT by any means but I’ve been getting tons of questions about it in my private membership and all over social!

If you’re curious about what all the buzz is around this app, I’m sharing with you my personal insights and what I’ve learned in my first two weeks including:

  • How to get on the app right now while it’s in the very early beta stage WITHOUT needing to wait MONTHS for an invite!
  • My ideas on how to use it even if you’re NOT an iOS device user and have an Android!
  • My personal intentions for how I’m using the platform right now and why!
  • The pros and the cons to consider if you should use this new social platform as a business owner.

I can’t wait to kick off this New Year with the fresh start we all needed and this super fun, informative, and yes, a very buzzworthy topic that could possibly be a massive opportunity to get major visibility and EXPANSION (my word for 2021) for your personal brand business!

Here’s a sneak peek of what we talked about: 

  • [12:44] How to Get on the App Without Waiting Months for an Invite!
  • [16:14] How to Use Clubhouse Even If You’re Not an iOS Device User!
  • [20:04] My Personal Intentions for Being on Clubhouse!
  • [28:17] The Pros, Cons & Platform Tips!

How to Get on the App Without Waiting Months for an Invite

I love that we get to be early adopters because I’m very selective and usually say no to 90% of the things that came across my way whether it’s business opportunities or new social media platforms. 

Clubhouse reminds me of the game-changing app, Periscope, that completely changed my life and brought me from being an offline makeup artist, wardrobe stylist, and set designer to a seven-figure business owner!

Here’s how you can get on the app right now without needing to wait months for an invite: 

  • Download the Clubhouse app from an iOS device.
  • Signup and secure your username.
  • Someone else that is already using the app will see that you signed up and they can get you in.
  • Once you’re in connect it to your Twitter and Instagram.

If you don’t know anyone currently using this app, the next option is to start a “Clubhouse” train by going into one of the private Facebook groups that you trust and where you know the people: 

  • Create a post that says, “Hey, let’s start a Clubhouse train!”
  • Be selective about who you link up with because you’re going to message them your phone number.
  • They’re going to use your number to invite you to Clubhouse.

To hear more about the benefits of joining Clubhouse while it’s still in the very, early beta stages, skip ahead to 12:44. 

How to Use Clubhouse Even If You’re Not an iOS Device User and Have an Android

Did you know that you could use an old iPhone or iPad without being on a data plan? You don’t have to go to give up your beloved Android or get another device with a data plan. You don’t need to be on a data plan at all to use a used iPhone or iPad.

If you have a friend, family, or neighbor who is an Apple diehard, they probably have an old device (preferably iPhone 6 and up) that is in a drawer somewhere collecting dust:

  • Call them up and ask them if you can buy it from them (or maybe they’ll give it to you for free.) 
  • All they need to do is wipe it clean by resetting their phone to factory settings. 
  • As long as you’re on WiFi you can use that device to go on any social media platform. 

Just make sure that whatever device you use is functional. You don’t need the camera since it’s an audio-only platform. You will need to make sure that the microphone and speaker work.

My Personal Intentions for Being on Clubhouse

How I use Clubhouse will evolve, but my personal intentions for being on Clubhouse are to: 

  • Have meaningful conversations and amplify voices with people who are brand spanking new to me: I’m collaborating with people with who I’ve never crossed paths prior to being on this app. I’m choosing to carve out extra time and prioritizing being on the app, especially in the early stage as an early adopter.
  • Expand my circle, discover, and follow new people that are just outside my current network: Think of all the collaborations that you have done. If you’re saying I have nobody that can invite me into an invite-only app, you definitely need to have a strategy to expand your circle so that you have more people in this like-minded space you are in.
  • The ROI in the ROR (the Return on Investment is in the Return On Relationship): The investment for me is my time investment. Because I am spending time on this app what am I not doing? There is a cost there. Is it a diminishing cost, or is it a cost that is an investment toward the future with the business and the brand? That is the question that I ask myself because I’m not just going to jump into something without knowing why.

If you’re still trying to decide the “cost” of joining Clubhouse, skip ahead to 20:04 to hear my thoughts. 

My Initial Pros, Cons & Platform Tips

Does this replace podcasting? No. Does this replace video? No. But, you’re going to love this if you’re someone who is camera shy, you don’t want to commit to doing a podcast, or you’re tapping into your power of verbal processing!

Despite the many pros of using the app, there are a few cons that you definitely want to consider when making the decision if there is where you want to invest your time.

Pros:

  • For people who have a small audience or no audience, there is such a level playing field right now to make a name for yourself.
  • There is no expectation for anything because it’s a brand new app. 
  • It’s great for introverts looking to expand their network of influence. 
  • I’ve met some powerhouse people that I would not otherwise have gotten the opportunity to be in front of, like Daymond John, from Shark Tank.

Cons:

  • As more people figure out how to get in, the playing field is getting smaller.
  • You can’t see comments or reactions like you can on Facebook Live, so you don’t know if what you’re saying is resonating.
  • It can very much be a time suck even for the most disciplined people. 
  • Nothing is recorded, so the conversations end once the room closes. 

To hear me talk more in-depth about how to use Clubhouse to get on the radar of some of the leading business owners and entrepreneurs, skip ahead to 28:17. 

Whether you’re doing Facebook Live or joining rooms in Clubhouse, I want to inspire you to use your voice. This is a beautiful way to develop your voice, strengthen your courage muscles, and expand your influence!

Stay tuned to my Facebook Page HERE for my live videos and follow-ups on all things Clubhouse as I continue to dive in and learn more!

With Grit & Grace, xox!

Tiffany aka Coach Glitter

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Filed Under: Online Marketing Tagged With: build your business, business, business owner, business strategy, business tip, business tips, Clubhouse, entrepreneur, grow your business, grow your online business, Online business, online business owner, online business strategy, online business tips, online entrepreneur, online space

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coachglitter

Live Launch Strategy Ninja|Personal Brand Biz Builder OBSESSED w/Helping Entrepreneurs Create An Engaged Audience That Converts!
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Tiffany | Live Video Expert
I was so sad to hear of @larrykingnow passing. I w I was so sad to hear of @larrykingnow passing. I was very fortunate to work behind the scenes with him a few times both in his studio as well as in his private home where I mastered the ART of Lighting in his Trophy Room (Swipe left to see video of it) with all those reflective, mirrored surfaces! I always learned so much from how he interviews his guests to how he treats the crew.

Larry and his entire team were always the most gracious & kind to work with which isn’t always how things are BTS but he was a class act.

I will always remember how he said he never wanted to retire because he genuinely loved what he GOT to do and he was driven by CURIOSITY.

I’ll never forget that. Stay curious.

RIP Larry King🙏🏻
#LarryKing
Are you drinking the #clubhouse Kool-Aid yet? Chee Are you drinking the #clubhouse Kool-Aid yet? Cheers, drink up 🥂my friend & keep your AirPods charged up like never before because I personally think this brand new audio-only social media app has massive opportunities and possibilities! 

Yes, Clubhouse is still in the very early beta stage and not yet widely available but I’m doubling down on it now. Why? Soooo many reasons which I’ve personally experienced after diving in the past four weeks. I’m no expert and no one really is because it’s still too new but I am loving it for the: 

✨Connections
✨Collaborations
✨Community

If I had a magic crystal ball🔮(bummer, mine’s in the shop), I’d predict that Clubhouse will only continue to grow as more users get access and help to co-create something that has never existed before unlike most of the other more recent social media platforms which has put a slight twist to “build a better mousetrap” on something that already existed,
i.e. Snapchat ➡️ IG Stories. 
Vine ➡️ TikTok.

Clubhouse is totally different. It’s not only innovative but it’s simple, easy (no makeup & no pants required) and fills a huge gap that other platforms simply cannot do to create that much needed two-way conversation. 

I’m not saying I’m abandoning my other social media content and audience growth strategies at all! Heck no especially when it comes to LIVE VIDEOS specifically on Facebook which is still my Number 1 & I’m TRIPLING DOWN on this year so I don’t find myself priced out of doing PAID ADS which I LOVE but I’m definitely continuing to test Clubhouse this year as a part of my overall social media strategy. 

So what about you? Are you all in? What do you love/dislike about it? And I’ll see you in the next room that I’m hosting/co-moderating in!
This. Is. Happening.🥳🎉🙏🏻 @amyporterfi This. Is. Happening.🥳🎉🙏🏻

@amyporterfield (Host of the Top Podcast, Online Marketing Made Easy & a dear friend + client), @sophiaamoruso (Founded @girlboss & Author), @tiyanarobinsonbeauty (Founder of Makeup Mogul) & me (Founder of Lights Camera Branding)!

This is the power & possibilities over on Clubhouse & I’m only 3 weeks in!

I’ve been sharing all my personal insights, experiences & exactly what I’m doing on my Weekly Facebook Live Show & Blog Show Notes!

I’ve been very intentional on who I’m following to curate Clubhouse to be like my personal “Ted Talks”, spend intentional time networking for those like me who are mega introverts (but smart enough to never use that as an excuse) & show up with MASSIVE VALUE to serve which creates more mind blowingly awesome connections!
Dear God, you have a very funny sense of humor. Wh Dear God, you have a very funny sense of humor. When I chose my word for 2021, EXPANSION, I should’ve been more specific to mean that did NOT include my waistline 😝 but it perfectly describes how I’ve been feeling heading into the new year.

✨EXPANSION beyond my comfort zone.
✨EXPANSION through my self-created limitations.
✨EXPANSION to INVITE new circles of friends, influence & create LOTS of seats at my table.
✨EXPANSION past playing small, EMBRACING change, the fears that accompany up-leveling & uncertainty.
✨EXPANSION of my FAITH!

I’ve always said, there’s nothing magical about January 1st. Every single day that we get the gift to wake up again, to live this life is a new chance, opportunity & clean slate to create whatever it is that you want & feel. It’s never too late to set those new goals right now. Even on a Friday. 

So what about you? I’d love to hear what your word, theme or intentions are for 2021🥰
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