Coach Glitter aka Tiffany Lee Bymaster

Coach Glitter aka Tiffany Lee Bymaster

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Why Business Owners Should Create a WORKSHOP Before Their First (or Next) Online Course or Membership Program

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This is a topic that does NOT get talked about enough amongst all of us digital personal brand business owners! Why business owners should create a WORKSHOP before their first (or next) online course or membership program!

Whether you’re offline with a brick and mortar or you’re online doing any type of mentoring, teaching, coaching whether it’s one-on-one, small group and you have big, juicy goals to scale it up to a digital course or membership… I’m so glad you’re here to learn about a highly ignored “middle” option that is the bridge that can beautifully connect your one-on-one to the one-to-many business model!

The #Replay above for my Weekly Facebook Live Show which I often do as “mini webinar” training, goes into full detail about why you should consider offering Workshops before you dive into the world of courses or memberships! 

As a fellow business owner myself who now has a digital course and backend membership for the past six years, I want to remind you that I too started off by very slooooowly and gradually transitioning from my long running offline consulting business to the online space.

I wish someone taught me how powerful a workshop can be and is a viable option to start gaining experience in a larger group setting, build my skills as a teach, mentor and coach all before creating that first course or membership which is a far bigger undertaking that takes a lot longer to bring it to market successfully and effectively than most anyone is willing to admit to!

 

Here’s what you need to know about the differences and how to consider what’s the best fit for what you want to create NOW as well as into your near future. My comparison chart along with the detailed explanation in the video #Replay at minute 14:45 above outlines this all:

 

Here’s how you can start offering a workshop RIGHT NOW with very simple tech, hardly any tools at all and focus your energies primarily on the content you’re teaching in the workshop! This is how you set yourself up for SUCCESS now as well as into your future with your course/membership offers!

 

 

Did this video training and blog help stimulate your creative juices and ideas for what you could offer immediately in a live workshop? Take all those scattered ideas, document them on paper by doing a brain dump ASAP before those brilliant ideas disappear with your next distraction! Capture it now while in the moment!

Comment below and let me know what your workshop is going to be about and when you’ll be launching it! Let’s Gooooooo!

With Grit & Grace, xo!

Tiffany aka Coach Glitter

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Filed Under: Online Marketing Tagged With: business owner, Course, course creator, Facebook live, live video, marketing, Membership, online, Online Course, personal brand, small business, trends, workshop, workshop course, zoom

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coachglitter

Live Launch Strategy Ninja|Personal Brand Biz Builder OBSESSED w/Helping Entrepreneurs Create Engaged Audience. Free 3Part ⬇️LiveVideo Impact Training

Tiffany | Live Video Expert
No attempts, no rewards. Messy action is not only No attempts, no rewards. Messy action is not only more relatable, it demonstrates what’s possible!

I don’t know about you but I find it far more INSPIRING and shows me what’s possible as well as fills me with an extra dose of hope when I see the come back after the fail or the UNDERDOG making it big!

Perfection... not so inspiring. 
Showing up real and beautifully messy... I climb up to the rooftops to applaud that. 

Today on my live training series which is a BIG deal as I’m only doing it once this entire year, we had a video glitch & there was no sound. Everything worked on our end but the recorded video clip had ZERO sound for the audience. 

Did I mention I teach LIVE VIDEO. This was a live video about live video marketing and yep, we had a glitch. 

Blame mercury in retrograde or whatever fluke it was but I handled it, actually turning it into an (Asian) Oprah “teachable moment” on how to freaking HANDLE IT not if but WHEN tech glitches happen.

They happen to all the PROS even on major network, National TV shows! It’s gonna happen to us too. 

So show up. Really FULLY show up exactly as you are. You are already so very worthy as are your dreams. So take that leap of faith on YOU & go make more “mistakes”. They are usually our best teachers and the fastest way to learn. ✨
🎬Everyone wants to know about my beauty lighti 🎬Everyone wants to know about  my beauty lighting, the tech and the tools...

Cause you can’t really see the giant designer bags 👛👜under my eyes from the lack of sleep...

Or how I’ll probably look on my live video tomorrow after all the crying I’m sure I’ll do watching, This Is Us tonight...

Friends, hear me out! 

Without the strong foundational business building strategies and purposeful content creation... sure you’ll look like your super cute self on video BUT your brand and business will be downright fugly. 

That’s why I always say Content Value > Production Value FTW! 

Oh and by the way, all these years later, 7 years to be exact, teaching live video and live launching, I still don’t own a fancy camera & this live, like all my live videos and masterclasses was created on with the BUILT-IN camera on my freaking LAP TOP. 

Start now. Start with whatcha got. Get fancy later... if you want. I think I look better in lower def tho. No thanks on the pore magnifying, wrinkle accentuating HD for me 😂😂
No one is self made or an overnight success! This No one is self made or an overnight success!

This life changing moment captured on a very grainy iPhone 3 video, popped up last night in my Facebook “On This Day” Memories from EIGHT years ago! 

That was when I was barely getting started with my slowwww transition from offline business working completely BEHIND THE SCENES and never in front of the camera which I hid from, to growing the online business I have today. 

Fast forward eight years later to this exact same day, May 16th, I just kicked off Day 1 of my Free 3-Part Live Video Training... which launches into my ONE Signature Program, Lights Camera Branding that  just turned SIX years old, has coached over 4,000 students from 14 live launches including two terribly janky initial beta groups, that all began with a handful of brave beautiful (and very forgiving) souls and on the cusp of surpassing $2M in sales. 

This all started from a tiny glimmer of an idea that was fueled into a huge roaring fire🔥 thanks to investing in books, great teachers, mentors, coaches, courses like @chalenejohnson Marketing Impact Academy which was my very first business program ever that changed the entire TRAJECTORY of my life and possibilities. 

I implemented EVERYTHING by taking the tiniest, sometimes painstakingly slowest, BABY STEPS. 

Embrace the power of consistent action no matter how small or slow, especially if you’re like me when I was first getting started, juggling my full time work with creating a brand new online business! 

Give yourself a whole lot of GRACE to go at your own space because it all adds up over time and eight years later you’ll blow yourself away too with how freaking far you’ve come simply because you did not quit on yourself! 

If you have a mentor or coach, whether they are near, afar, in person or virtual, reach out to them and let them know how they have impacted your life! Trust me, no one does this enough but it’s one of the most beautiful ways to honor, acknowledge and show your GRATITUDE to those who are on a mission to help others and helped you on your journey. 

No one is self made. Why in the world would you want to do this business building thing alone?🤷🏻‍♀️
One decision can change the trajectory of your lif One decision can change the trajectory of your life and business.

Today can be THAT Day! That first BIG, BRAVE, BOLD Baby Step that all begins with the DECISION to want something new for yourself! 

That’s how it’s always worked for me. Leaning into listening to my gut and not overthinking  or allowing the fears to take control. Are you willing to take that first step?

If you need a mid year RESET to refocus and recalibrate your brand building goals with video, especially live video... training series starts TODAY at 12pm Pacific! You’re invited to join me. 🔗 in bio🔥🥳💃🏻
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