Coach Glitter aka Tiffany Lee Bymaster

Coach Glitter aka Tiffany Lee Bymaster

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The 411 on the brand new @ItCosmetics Celebration Foundation! My review & full low-down!

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Foundation has to be one of the most challenging beauty products. There’s literally hundreds, if not thousands out there to choose from. It’s the one product that i’m always looking to discover the next better thing. The one that will finally make my far from flawless skin look as close to flawless as possible. These days the word “flawless” is a very relative term as every photo we see in the magazines and even on Instagram are photoshopped to the point that they barely resemble any human i’ve seen in real life!  But I do have realistic standards.  I want coverage without looking too made up. You know, that caked on, heavy spackled, maskey, thick foundation face that looks like it needs to be chiseled off with tools from Home Depot to remove every night. Nope. That’s not want I want. I want it to to be longwearing if not waterproof. I don’t want it to emphasize my fine lines or make my pores appear like craters on the moon. I don’t want it to separate in my T-Zone or make my skin look patchy & dry on the outer perimeter of my face which i’ve named “The Sahara”.  It has to be fast, easy and mess-free to apply.  I want it to cover my freckles. Who are we kidding here. They’re really age spots, sun damage & light melasma from years of competitive swimming and tanning. Hmm…am I expecting too much from a foundation??

I think not because i’ve discovered some pretty fantastic ones over the years that I use on myself as well as my clients. You can read about those here: http://coachglitter.posterous.com/give-good-face-my-list-of-fave-foundations-fo Well, it looks like i’ve found my new personal favorite foundation to add to that prestigious list! This new Celebration Foundation from ItCosmetics does just about everything other than cook & clean your house! No wonder it took them over 3 years working with plastic surgeons to perfect. Like many of their other very innovative products (the “I” in It stands for innovative and they truly are!) this is an amazing powder foundation that doesn’t age you and is designed for women who are not exactly 21 any more. We may feel Forever 21 but our skin may not be looking that way and we certainly can’t use the same products that 21 year olds can. Don’t be scared that it’s a powder because it’s talc-free which means it won’t make your skin look drier, ashy & most importantly older! It won’t settle into fine lines and wrinkles or create fine lines and wrinkles that really aren’t even there…yet! They also left out the Parabens (preservatives), Sulfates (skin irritating, natural oil stripping detergents), Fragrances (very common cause of skin irritant), Cruelty-free (no animal testing) & best of all….NO BISMUTH!! Bismuth is that awful ingredient found in most “natural” mineral foundations that also cause major skin irritation including itching & stinging with heat, sweat and humidity.

They did add in tons of great anti-aging and flawless skin-creating ingredients like Active Peptides & Hydrolyzed Collagen, Hyaluronic Acid (a fave of mine that hydrates as it can hold 1,000 times its weight in water & immediately makes skin look plumped up and smoother),  Drops of Light Technology which uses light reflecting pigments to blur & soften the skin texture making it look younger (like having an Emmy Award lighting crew follow you around) and Vitamins A, C & E (anti-oxidants to protect skin). It’s like the most advanced cosmeceutical skincare built right into your foundation! It also has a natural physical, not chemical SPF of 50 (titanium dioxide & zinc oxide) but due to new FDA rules that will be implemented in June 2012, all powder products including mineral foundations can no longer claim any SPF.

That all sounds great but how does it look and wear? This foundation is a medium to a buildable full coverage that you can completely control based on your personal preference in how you like your foundation to look. Plus some days or depending on what time of the month it is our skin can look pretty darn great & other times it’s breaking out like crazy!  As I wrote in my last blog, I get monthly hormonal cystic breakouts and while it’s finally under control I have some dark post-breakout marks that take far longer to fade than the pesky breakout itself! I’ve been using Mally Beauty’s Poreless Perfection powder foundation but I still needed a full coverage concealer on my extra stubborn marks. Well, with this new It Cosmetics foundation I haven’t needed a separate concealer other than my YSL Touch Eclat to highlight under the eyes. I use the freakin crazy amazing flat top Heavenly Luxe Airbrush Buffing Foundation Brush to apply the foundation on my whole face in barely a minute. Then I take a small concealer brush to concentrate the coverage to the areas that still need a bit more attention. In just a few minutes I’m done with no mess (seriously strongly dislike loose mineral powders)!  The finish is very natural. Not flat and matte and not too shiny which can borderline look greasy & oily. It has a healthy glow and luminous radiance to the finish like you would usually find in a liquid or cream but with a weightless feel. While I was testing out this product I didn’t use any primers or setting/blot powders with it so that I can really judge just the foundation. The only thing I used is my usual Embryolisse Cream moisturizer and Dr. Perricone undereye cream. The only feature I didn’t see about this product is if it’s waterproof or long wearing like many of their other products. I can tell you that I worked out with it for the past 4 days and while it did leave some color on my gym’s blindingly white towels I was still left with great, even coverage at the end of my super sweaty workouts. Of course I can always use my favorite Skindinavia/Urban Decay “All Nighter” spray when I do my super sweat-drenched workouts like Turbo Kick or Spin. If you have very oily skin I would suggest using a mattifying/oil control gel moisturizer and/or primer underneath the foundation and a mattifying blot powder on top (that means talc!).

So here’s the rest of the low-down. For now this foundation is exclusive to QVC only. Eventually, hopefully soon’ish it will be sold directly from their website and other beauty sites. This brand is not available in any stores that I know of. It also sold out when it made its debut last week but if you already follow me on Twitter/Instagram/FaceBook: all under “CoachGlitter” you would’ve gotten the heads up about this days before and ordered it before it sold out! Plus you would’ve gotten it at the amazing Special Event Price of only $35.95 which includes the brush!! Don’t worry if you missed out and you must have this foundation because it will be re-stocked as soon as the factory can pump out more. The item # on QVC is A225107 http://www.qvc.com/It-Cosmetics-Anti-Aging-Celebration-Foundation-with-Brush-Search-Results.product.A225107.html?sc=A225107-SRCH&cm_sp=VIEWPOSITION-_-3-_-A225107&catentryImage=http://images-p.qvc.com/is/image/a/07/a225107.001?$uslarge$ and it’s currently priced at $39.56 which is still an amazing value considering the other sites will sell the foundation seprately for the full retail price of $35.00 and the brush is $48! This is why I love QVC! You can’t get prices like they offer at the department store, Sephora or Ulta!

The brush itself is more than the price on QVC! And like all the other ItCosmetic brushes they are cruelty-free and DO NOT SHED! Have I mentioned that is one of my biggest makeup pet peeves? I seriously can’t stand picking up little brush hairs from my face, chest and clothes after i’ve done my makeup. Even worse is when i’m working on set and I check the monitor to see I missed a stray hair on the talent’s face and I need to interrupt filming to get it! Their brushes are all so incredibly soft yet plush enough to apply the product evenly, beautifully and deposit the perfect amount of pigment. They wash well and again No Shedding! Totally “The Bentley” of makeup brushes that I love as much as I my original production set of Kevyn Aucoin brushes.

Final bit of info. How do you pick the right shade? If you’re familiar with their Bye Bye Undereye waterproof concealer the shades are the same but they added one more, the new Light. The difference between Light and Medium are the undertones. Light is for light skin with pinkier undertones and medium is for light-medium light skin with more golden/yellow undertones. This brand runs 1 shade lighter than most others out there. I bought the Tan even though I’m usually in the light-medium light range. As a reference i’m a Light in Mally Beauty, NC 30 in MAC, Light in Bare Escentuals, Natural in Bobbi Brown. The Tan in ItCosmetics is a touch dark for me in the winter months and I would definitely use the medium then but since we are in the spring/summer months and I also started spray tanning myself again the Tan is the perfect match. I’m hoping they add more deeper shades in the future as the current Rich shade is about a Halle Barry to Beyonce’ish and I know the Oprah’s & Gabrielle Union’s of the world would love this product as well!
 
Thanks for reading this long blog but it’s been a long time waiting for this amazing new product and there was so much to share! I would love to hear your feedback if you decide to try it out!
Tiffany 🙂 xoxo!
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Filed Under: Beauty & Fashion, Uncategorized Tagged With: foundation, glowing skin, It Cosmetics, makeup, makeup brush, skin, waterproof, waterproof makeup

Comments

  1. 1

    NurseJen says

    April 28, 2012 at 3:16 am

    Tiff, most mineral makeups make me look like casper from the neck upward on the average camera phone even in the middle of summer when I’m at my darkest….does this makeup reflect a flash/light the same way??

    Reply
  2. 2

    Tiffany Lee Bymaster says

    May 14, 2012 at 4:36 am

    Any foundation that uses Titanium Dioxide as a physical SPF could cause the ghostly white, flashback face. Nearly all foundations use TD as a colorant so the lighter the shade the higher amount of TD and that could cause the white ghostly face. To prevent it I would switch to a foundation that doesn’t use TD as a spf like most mineral foundations for special occasions when you will be taking photo’s indoors &/or at night with a flash. I’ve used the foundation on two photoshoots now but both were in a studio setting with flash but the photographer was shooting tethered so I can see each shot to make adjustments as needed. Luckily I didn’t have any problems!! Yay! But of course I also use other products on top of the foundation to contour, hi-light, bronzer & blush. If you only use straight foundation (I don’t recommend anyway because your face will look so flat & blah) you may run the risk of getting the ghost face with flash photography. HTH! =)

    Reply
  3. 3

    Candace says

    July 15, 2012 at 3:51 pm

    Hi!I love your blog posts. So informative! I am just wondering why you perfer the it cosmetics celebration foundation over the mally perfection foundation? I am trying to decide between the 2. I have combo, acne prone skin and I am looking for something with great coverage that will last all day! Thank you.

    Reply
  4. 4

    Tiffany Lee Bymaster says

    July 15, 2012 at 9:39 pm

    Hi Candace!Thanks so much for checking out my blog! That’s a really great question. Both the It Cosmetics Celebration and Mally Perfection are similar types of foundations in that they are compact pressed powder that offer buildable full coverage. The difference between the two is that the It Cosmetics has a creamier texture and a more natural satin finish which works great even for those that have stayed away from powder foundations because they didn’t want to make their skin look drier or older. The Mally is great for those with oilier skin types and/or those who prefer a much more matte finish. It’s totally up to you which finish you prefer! =)

    Reply
  5. 5

    Candace says

    July 16, 2012 at 1:14 am

    Thanks so much for the response Tiffany! Does one foundation have better staying power than the other? Do they both hold up to oily patches and summer heat? Thank you again!

    Reply
  6. 6

    Jenn says

    July 28, 2012 at 1:25 am

    Hi Tiffany, I have been using the IT foundation for about a month now. I have noticed that less amounts of the product are able to get on the brush. I clean my brushes monthly but it seems to have a ‘film-like’ layer across the top of the disk. I scraped the top lightly with a metal object and now the brush picks up lots of product again. Does this happen to yours?

    Reply
  7. 7

    aprilfool4jon says

    August 28, 2012 at 4:13 am

    I just went to QVC and purchased the Celebration foundation w/ luxe brush and the 5-in-1 mascara after reading your blog and following your faves on Instagram! I can’t wait to test it and see if the coverage and staying power can outdo MAC’s Studio Fix fluid (which leaves me way too oily)! Thanks for your great reviews.

    Reply
  8. 8

    Lisa Book says

    October 2, 2012 at 1:33 am

    Hi, Tiffany! I just read your great review, and was ready to order the foundation…but QVC says its no longer available. Any idea what happened? Was it replaced by something else? Txs!

    Reply
  9. 9

    Tiffany Lee Bymaster says

    October 22, 2012 at 5:49 am

    Hi Lisa, I just updated my blog with the new Item number and link. Looks like QVC changed it since I first wrote this blog. It’s still available! A couple of the colors are on waitlist but they will restock quickly and ship them. They just had a big show so that’s probably why it sold out but they are on QVC all the time and replenish the colors that sell out =)

    Reply
  10. 10

    Erica Hinthorne says

    July 13, 2013 at 8:20 am

    Thanks so much Tiffany! I’m ordering tan today based on your recommendation.

    Reply

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